Mobile Application Development for Electronic Shelf Labels Configuration

Client Background

Woutex GmbH is a leading system provider for digital price tags and information labeling in the retail industry. They specialize in Electronic Shelf Labels (ESL), which help retail businesses streamline pricing updates and enhance customer engagement.  

Woutex’s solutions automate the labeling process, enabling efficient management of price changes and product information across multiple locations. 

Woutex needed to improve and customize their Mobile application to better support their Clients’ evolving needs. The primary goals of the project were to enhance localization, implement monetization features, rebrand the UI, and ensure seamless functionality across iOS and Android platforms.

Client:

Germany-based system provider for digital price tags and information labeling for retail

Industry

Apps for Businesses

Services

Mobile App Development

Tools

Jira, TestFlight

Challenges & Solutions

Challenge: Tailoring the mobile application for diverse
linguistic audiences.

Solution: Translated and localized the app into
English and German, expanding its usability to cater
to different regions.

Challenge: Enabling users to configure price tags
quickly and accurately.

Solution: Developed a feature allowing users to
configure ESLs by simply bringing their phone
close to the label and entering the desired text and
price.

Challenge: Providing flexibility in price tag design for
different product types.

Solution: Created customizable templates for various
types of price tags, allowing users to easily adjust
settings through the app.

Challenge: Maintaining app performance and speed despite increasing features and data load.

Solution: Optimized code and implemented performance-enhancing techniques to ensure smooth operation under various conditions.

Challenge: Enhancing the user interface and experience to ensure intuitive and efficient interaction.

Solution: Refined the UI using best practices in design and user feedback to create a more user-friendly and attractive interface.

Challenge: Addressing and resolving issues to ensure a smooth user experience.

Solution: Continuous improvement and issue resolution through thorough testing.

Main Features Developex Was
Responsible For

Localization
We localized the app for English and German, tailoring it to diverse user bases and regional markets.
Monetization
Integrated subscription models and trial periods to provide flexible pricing options and boost revenue.
Rebranding
Customized the app’s UI and functionality to reflect the updated brand identity and enhance user experience.
Application Update
Executed app updates, introducing new features and ensuring seamless integration of enhancements.
Bug-Fixing
Conducted thorough testing and resolved issues to improve the app’s stability and performance.

Developex Team

Implemented client-required functionalities and assisted with app releases.

Mirrored iOS functionalities for Android and assisted with Google Store releases.

Managed project scope, team coordination, client communication, and change requests.

Conducted manual testing of functionalities and bug fixes.

Results

Expanded the app’s reach by providing multi-language support, facilitating international use.

Implemented successful monetization strategies, including subscriptions and trial periods, driving revenue growth.

Achieved a refreshed brand presence through effective rebranding and UI enhancements.

Enabled users to design and configure price tag
templates with custom text and images, using NFC to
set up labels easily.

Values We Delivered

Transparency

Maintained clear communication throughout the project, keeping the client informed and engaged.

Effective Communication

Ensured seamless collaboration and alignment through consistent updates and feedback.

Trust

Built a reliable partnership by consistently meeting project goals and delivering high-quality results.

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Contact Us

Have questions, need assistance, or eager to discuss your next project? Contact us today. Our team at Developex is ready to engage, collaborate, and transform your ideas into innovative solutions. Let’s start the conversation for your software success.

Mobile Application Development for Electronic Shelf Labels Configuration

Client Background

Client:

Industry

Services

Tools

Challenges & Solutions

Language Adaptation

Real-Time Configuration

Template Customization

Performance Optimization

UI/UX Improvements

Application Stability

Main Features Developex Was Responsible For

Developex Team

iOS Developer

Android Developer

Project Manager

Quality Assurance Engineer

Results

Enhanced Localization

Increased Revenue

Updated Brand Identity

Personalized Price Tags

Values We Delivered

Transparency

Effective Communication

Problem-Solving Mindset

Trust

You May Also Be Interesting

Contact Us

Contacts

Canada

Poland

Germany

Ukraine

Main Features Developex Was
Responsible For